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Link Financial launches French operation

31 October 2018

The Link Financial Group has announced the launch of a new operation in France, increasing its footprint to seven countries.

Link has been active in France since 2016, having made several investments in the country buying assets from top tier banks and consumer lenders.  The Group has now solidified its presence there with a permanent operation based in Nantes.  Link will be providing expert credit management services to French financial institutions just as they do in all the other European countries where Group operates.

Guillaume de Trogoff has been appointed Managing Director of the new French operation, Link Financial SAS.  He has extensive experience managing collections business, having spent 20 years with the BNP Paribas group working in many different countries – including Ukraine, where he was COO Personal Finance, and part of the team which oversaw the business’s return to profit – as well as 10 years in a variety of roles in Spain and the UK.  Most recently, he was Chief Finance and Risk Officer for Cofidis in the Czech Republic.

Selina Burdell, the Group’s Chief Operating Officer said “We see great opportunity in France so we‘re very excited to open our new operation and build on our existing experience in the country. Guillaume is the ideal country manager for Link with his vast experience in collections, operations and risk and many years in senior positions with French banks, we are delighted to have him on board”.

Speaking about his recent appointment, Guillaume de Trogoff said “I’m very excited to be joining Link which is such a recognised player in the industry, and to be leading the new venture in France.  The market is growing in the country and I am looking forward to introducing more French financial institutions to Link’s renowned services”.


Notes to Editors:

Established in 1998, Link Financial Group is a leading specialist outsourcing firm, providing European financial institutions, investors and other credit providers with outsourced loan management, debt purchase and standby servicing solutions. Today, it manages more than 2.5 million customer accounts, employs 700 people across 11 European offices and manages €26 billion of Gross Book Value.

For more information, please visit Link’s website at


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